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An American Legend
by Laura Hillenbrand
Nor were these the only obstacles. The asking price for the cheapest
automobile amounted to twice the $500 annual salary of the average citizen
some cost three times that muchand all that bought you was four
wheels, a body, and an engine. "Accessories" like bumpers, carburetors,
and headlights had to be purchased separately. Just starting the thing,
through hand cranking, could land a man in traction. With no gas stations,
owners had to lug five-gallon fuel cans to local drugstores, filling them for
60 cents a gallon and hoping the pharmacist wouldnt substitute benzene
for gasoline. Doctors warned women away from automobiles, fearing slow
suffocation in noxious fumes. A few adventurous members of the gentler
sex took to wearing ridiculous "windshield hats," watermelon-sized fabric
balloons, equipped with little glass windows, that fit over the entire head,
leaving ample room for corpulent Victorian coiffures. Navigation was another
nightmare. The first of San Franciscos road signs were only just
being erected, hammered up by an enterprising insurance underwriter
who hoped to win clients by posting directions into the countryside,
whose drivers retreated for automobile "picnic parties" held out of the
view of angry townsfolk.
Finally, driving itself was something of a touch-and-go pursuit. The
first automobiles imported to San Francisco had so little power that they
rarely made it up the hills. The grade of Nineteenth Avenue was so daunting
for the engines of the day that watching automobiles straining for the
top became a local pastime. The automobiles delicate constitutions and
general faintheartedness soon became a source of scorn. One cartoon from the
era depicted a wealthy couple standing on a roadside next to its dearly
departed vehicle. The caption read, "The Idle Rich."
Where San Franciscans saw an urban nuisance, Charles Howard saw
opportunity. Automobile-repair shops hadnt been created yetand
would have made little sense anyway as few were fool enough to buy a car.
Owners had no place to go when their cars expired. A bicycle repairman
was the closest thing to an auto mechanic available, and Howards shop
was conveniently close to the neighborhoods of wealthy car owners.
Howard hadnt been in town long before the owners began showing up on
his doorstep.
Howard had a weakness for lost causes. He accepted the challenge,
poked around in the cars, and figured out how to fix them. Soon he was
showing up at the primitive automobile races held around the city. Before
long, he was driving in them. The first American race, run around
Evanston, Illinois, had been held only eight years before, with the winning
car ripping along at the dizzying average speed of seven and a half miles
per hour. But by 1903, automotive horsepower had greatly improved
one car averaged 65.3 mph in a cross-European race that seasonmaking
the races a good spectacle. It also made for astronomical casualty rates.
The European race, for one, turned into such a godawful bloodletting that
it was ultimately halted due to "too many fatalities."
Howard was beginning to see these contraptions as the instrument of
his ambition. Taking an audacious step, he booked a train east, got off in
Detroit, and somehow talked his way into a meeting with Will Durant,
chief of Buick Automobiles and future founder of General Motors.
Howard told Durant that he wanted to be a part of the industry, troubled
though it was. Durant liked what he saw and hired him to set up dealerships
and recruit dealers. Howard returned to San Francisco, opened the
Pioneer Motor Company on Buicks behalf, and hired a local man to manage
it. But on a checkup visit, he was dismayed to find that the manager
was focusing his sales effort not on Buicks but on ponderous Thomas Flyers.
Howard went back to Detroit and told Durant that he could do better.
Excerpted from Seabiscuit by Laura Hillenbrand Copyright© 2002 by Laura Hillenbrand. Excerpted by permission of Ballantine Books, a division of Random House, Inc. All rights reserved. No part of this excerpt may be reproduced or reprinted without permission in writing from the publisher.
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