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Book Reviewed by:What if the perfect world wasn't built for you?
Welcome to QualityLand, the best country on Earth. Here, a universal ranking system determines the social advantages and career opportunities of every member of society. An automated matchmaking service knows the best partners for everyone and helps with the break up when your ideal match (frequently) changes. And the foolproof algorithms of the biggest, most successful company in the world, TheShop, know what you want before you do and conveniently deliver to your doorstep before you even order it.
In QualityCity, Peter Jobless is a machine scrapper who can't quite bring himself to destroy the imperfect machines sent his way, and has become the unwitting leader of a band of robotic misfits hidden in his home and workplace. One day, Peter receives a product from TheShop that he absolutely, positively knows he does not want, and which he decides, at great personal cost, to return. The only problem: doing so means proving the perfect algorithm of TheShop wrong, calling into question the very foundations of QualityLand itself.
Qualityland, Marc-Uwe Kling's first book to be translated into English, is a brilliantly clever, illuminating satire in the tradition of Kurt Vonnegut, Douglas Adams, and George Orwell that offers a visionary, frightening, and all-too funny glimpse at a near future we may be hurtling toward faster than it's at all comfortable to admit. So why delay any longer? TheShop already knows you're going to love this book. You may as well head to the cash register, crack the covers, and see why that is for yourself.
Although Kling is German, his style of humor as it appears in Jamie Searle Romanelli's excellent English translation is right in line with British comedy sensibilities exhibited in the novels of Doug Adams, Terry Pratchett and Jasper Fforde (and a bit of Monty Python to boot). Humor is subjective, true, but I can almost guarantee that if you've enjoyed any of these works, you'll like Qualityland. Perhaps more to the point, Kling has the uncanny ability to analyze Western society's current political and technological trends and predict where their trajectories will lead...continued
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(Reviewed by Kim Kovacs).
Marc-Uwe Kling's novel Qualityland, which is set in a European country in the near future, incorporates plot points based around human interactions with machines. Throughout the book, references are made to economic, technological and robotics theories that were developed in the 19th and 20th centuries as scientists began to speculate where technology would take humankind.
The Jevons Paradox was named after 19th-century economist William Jevons, who in 1865 noted that when it became less expensive and more efficient to use coal to produce energy, energy consumption actually went up rather than down. He speculated that improved efficiency leads to lower costs, which results in an increase in consumption. A more modern example is that as ...
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Analyzing humor is like dissecting a frog. Few people are interested and the frog dies of it.
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Kira Jane Buxton, author of Hollow Kingdom
Qualityland reads like the best Black Mirror episode as written by Kurt Vonnegut. Kling delivers scythe-sharp satire, steering us through a hysterical dystopian adventure of technological determinism, all while skewering consumer culture, politics, free will, and making me rethink my relationship with my Roomba. Witty, wise, and terrifyingly funny...a genius gem and an absolute must read. I laughed my phone off.
