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A Novel
by Mona Awad
From the critically acclaimed author of Bunny comes a horror-tinted, gothic fairy tale about a lonely dress shop clerk whose mother's unexpected death sends her down a treacherous path in pursuit of youth and beauty. Can she escape her mother's fate—and find a connection that is more than skin deep?
For as long as she can remember, Belle has been insidiously obsessed with her skin and skincare videos. When her estranged mother Noelle mysteriously dies, Belle finds herself back in Southern California, dealing with her mother's considerable debts and grappling with lingering questions about her death. The stakes escalate when a strange woman in red appears at the funeral, offering a tantalizing clue about her mother's demise, followed by a cryptic video about a transformative spa experience. With the help of a pair of red shoes, Belle is lured into the barbed embrace of La Maison de Méduse, the same lavish, culty spa to which her mother was devoted. There, Belle discovers the frightening secret behind her (and her mother's) obsession with the mirror—and the great shimmering depths (and demons) that lurk on the other side of the glass.
Snow White meets Eyes Wide Shut in this surreal descent into the dark side of beauty, envy, grief, and the complicated love between mothers and daughters. With black humor and seductive horror, Rouge explores the cult-like nature of the beauty industry—as well as the danger of internalizing its pitiless gaze. Brimming with California sunshine and blood-red rose petals, Rouge holds up a warped mirror to our relationship with mortality, our collective fixation with the surface, and the wondrous, deep longing that might lie beneath.
"[A] hypnotic tour de force… Awad approaches the increasingly well-trod ground of sinister wellness gurus with aplomb, creating an atmosphere of creeping discomfort and surreality right from the start. This is the stuff of fairy tales—red shoes, ballrooms, mirrors, and thorns but also sincerity, poignancy, and terror." —Kirkus Reviews (starred review)
"[A] delightfully twisted fairy tale… The author's acerbic wit radiates in this excoriating story of beauty's ugly side." —Publishers Weekly
"An edgy fable on the perils of our modern fascination with beauty." —Vogue
"At a time in history when beauty routines drain souls and time, Mona Awad has fashioned a smart, page-turning mystery about a young woman besotted by all things skincare. In elegant prose, Rouge digs through the tormented love that can both bind and estrange a mother and her daughter, and a body from a deeper self. Awad is one of those literary juggernauts to read every word of. Rouge is a triumph, deep and riveting, profound and terrifying. I couldn't put it down."
—Mary Karr, New York Times bestselling author of The Liar's Club and Cherry
"Rouge is a fever dream—a brilliant, intense, unforgettable horror story about a beauty cult with a deeply moving mother-daughter story at its core. Mona Awad's signature and singular imagination and black humor and empathy are on full display here, and her wild-ride of a tale is masterfully grounded in the emotional devastation of childhood and grief. I loved every word of this." —Laura Zigman, author of Small World
"There is nobody else like Mona Awad, daring enough to plunge her hands—rings and all—into the viscera of story and discover an unsettling beauty within. Rouge is her most magnetic work yet, a thrilling dystopian romp that knows that beneath the glossy, aspirational veneer of self-care lurks the same old gothic abyss." —Alexandra Kleeman, author of Something New Under the Sun
This information about Rouge was first featured
in "The BookBrowse Review" - BookBrowse's membership magazine, and in our weekly "Publishing This Week" newsletter. Publication information is for the USA, and (unless stated otherwise) represents the first print edition. The reviews are necessarily limited to those that were available to us ahead of publication. If you are the publisher or author and feel that they do not properly reflect the range of media opinion now available, send us a message with the mainstream reviews that you would like to see added.
Any "Author Information" displayed below reflects the author's biography at the time this particular book was published.
Mona Awad is the author of Bunny, named a Best Book of 2019 by Time, Vogue, and the New York Public Library. It was a finalist for the New England Book Award and a Goodreads Choice Award for Best Horror. It is currently under option for film with Bad Robot Productions. Awad's first novel, 13 Ways of Looking at a Fat Girl, was a finalist for the Scotiabank Giller Prize and winner of the Colorado Book Award. Her third novel, All's Well, was longlisted for the International Dublin Award and was a finalist for a Goodreads Choice Award for Best Horror. Her writing has appeared in The New York Times Magazine, Vogue, Time, McSweeney's, Ploughshares, and elsewhere. She teaches in the creative writing program at Syracuse University and is based in Boston.
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